The Ethical Imperative: Leading with Conscience to Shape...

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The Ethical Imperative: Leading with...

The Ethical Imperative: Leading with Conscience to Shape the Future of Business

Name: The Ethical Imperative: Leading with Conscience to Shape the Future of Business
ISBN: 9781394274833

Andrew C. M. Cooper

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Discover a groundbreaking blueprint for the future of business

In an era marked by increasing profiteering and inequality, The Ethical Imperative: Leading with Conscience to Shape the Future of Business offers a compelling alternative vision—one where companies champion the collective prosperity of employees, shareholders, and communities. Author Andrew Cooper, a distinguished executive, leverages over twenty academic studies and fifty years of research to challenge the status quo. He exposes the critical threat of public disengagement from businesses and institutions, urging a departure from outdated, profit-only models that harm corporations, consumers, and communities alike.

You'll find:

Five actionable strategies you can employ immediately to transform your organization into a beacon of trust and social responsibility

Techniques for navigating the age of social media and creating an authentic, honest, and sustainable brand

...

Godina:

2024

Izdavač:

Wiley

Jezik:

english

Strane:

256